Surviving the Retail Apocalypse


Surviving the “Retail Apocalypse”

Right now, there are clear winners and losers in terms of physical retailing. The retailers that are staying ahead of the pack with physical stores are taking their in-store customer experiences to the next level by intertwining digital within their four-walls. What’s more, a large part of their in-store digital successes includes utilizing the mobile channel to create convenient and frictionless shopping experiences for consumers.


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In this ebook we discuss the top in-store experiences to take your customer’s retail journey to the next level, including:

  • Creating a BOPIS (buy online, pick-up in store) environment for the consumer
  • Allowing even more choices with ROPIS (reserve online, pick-up in store)
  • Frictionless returns with BORIS (buy online, return in-store)
  • Delivering relevant experiences with geofencing
  • Arming store associates with key information


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